Throwback: Rockstar Recruiting

This post first appeared on August 18, 2014.  rock star recruiting

First of all, I need to say I am far from a Rock Star when it comes to recruiting.  I have been blessed in my business with the recruits I have and this is an area where I continue to work on to so I can share the gift of Thirty One.

At the suggestion of my Director, I have ordered the book,  “Be A Recruiting Superstar” by Mary Christiansen.  I am anxiously awaiting its arrival so I can study it and become a Recruiting Rock Star this year.  Yes, it is one of my goals.  If I become one, then my team will become recruiting rock stars.  I have a team member who rolled up, who is a ROCK STAR when it comes to recruiting and as a result, her team is rocking it.

Here are the top 5 tips from the book…..

Tip #1:  Always have your antenna up for potential team members. Make it a daily habit to think: “Who will be interested in starting their own business?” or “Why will they be interested?”  Our entire Celebrate and Connect meeting was on this topic.  I heard some great ideas I need to put into practice.  This is one is key.  My antenna isn’t up except at a party and as a result, I am sure I miss out on a lot of really good potential recruits.  If you’re not looking you can be sure someone else will find them. 

Tip #2:  A sincere compliment is a winning conversation starter and you’ll sponsor more by making it all about your prospects. Think before you speak: “Why am I approaching this person to join my team?” and let them know it!

  • To a customer who is always friendly: “Because you’re always so friendly. I feel good when I call you.” OR “You’re one of my favorite customers and I would love to work with you.”
  • To a favorite host: “Your party was my best this month and it was definitely because you were a great host. We would be thrilled to have you on our team.” OR “I would love my other team members to meet you. We’re a fun group and you are exactly the kind of person we love joining us.”
  • To a close friend or sibling: “Because I keep thinking how much fun it would be to work this together and maybe even get to travel together.”

Tip #3:  Try an attitude adjustment.  Change your thinking to: “If I’m not getting lots of no’s I’m clearly not asking enough people.” We’d all prefer to say no than not be invited. This statement is a game changer for me.

Tip #4:  I LOVE this mantra: “I know my next Consultant is here today. My job is to work out who it is.” With the absolute certainty that she was in the room with me, possibly sitting right in front of me, I focused on identifying her Start with talking less and interacting more to make it easy for us to connect.  With my revamped party format, thank you Melissa Fietsam, I will be talking less and interacting more.  Time to have fun as well as plant those seeds.

Tip #5:  Step into their shoes! Your enthusiastic, impulsive Peacocks will respond to compliments, and the fun, social aspect of direct selling! Don’t be too casual with your analytical owls, they will expect you to be ready with the facts and figures! You’ll be challenged by your competitive eagle so be direct and businesslike; and give your wary Wrens space to make a decision. When you learn to identify and adapt to your prospect’s personalities you’ll see better results.

So, my antenna is up, I am stepping into their shoes, LISTENING more and TALKING less.  Who is ready to be a ROCK STAR Recruiter?  Have some tips that have worked for you?  Please share them with us.

Have a ThirtyOne-derful day!

Book to Look

better together

The other night I was blessed to host a “better together” meeting for my Thirty One sisters.  I truly am better together when I am with them.  I had a plan along with a Home Office format and despite my best efforts to prepare, the meeting always follows a path of its own.  The information gets covered but in a way that works for those attending.

We talked about the WOW party format – Welcome, Offer Solutions and Wrap Up.  A new approach to the purse game was presented by one of the attendees.  The “purse game” as I know it by Melissa Fietsam can be seen on YouTube.  The game is played as part of your wrap up after you have explained the hostess benefits – preferably via hostess stacking.

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The concept is the same – each guest is asked to take a mini purse AND not to open it.  While the guests are picking one of the cute mini purses, the game is explained.  Each person is given a chance to “book to look” which means they can open the mini purse AFTER they have agreed to book a party.  In the original version, the purses contained “book a party, pick a prize or grand prize”.  For me the results were always so-so.  Often people would play and then if they got book a party, they may or may not have gone through with the booking.

In this version, each purse contains a prize – ranging in value from $5 – $40.  This can vary depending on your budget.  Again, in order to open the purse the individual MUST agree to book a party.   After everyone has taken a purse, you then go around the room and ask each person if they would like to book to look.  If they agree to book, they get to open their purse and see their prize.

The prize is received when they hold their own party.  The additional twist which I think will help to cinch the deal is that the hostess is given the same prize when she attends her friend’s party.  GENIUS!  Yes, there is a slight cost to the consultant BUT you are booking a party which has so much more potential.  If it is product, present the actual product at the winner’s party in your welcome as a booking seed. GENUIS!

As for the prizes, as a Thirty One consultant,  prizes can be product from your inventory stash, an extra monthly special, key fobs, magnets, a percent off an item, a free monthly special with a qualifying purchase or personalization.  There would only be 2 prizes at the $40 level – remember that this is value not your actual cost. Be sure  to stock up with unused specials, during a company sale or purchase a hostess grab bag in business supplies.

Not a Thirty One consultant, the BOOK TO LOOK game can be adjusted to fit your business.  I am also going to use this at my next vendor event and on my Facebook parties.  You can use picmonkey to place numbers on the purses for a graphic to be used during Facebook parties.

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Purses can be purchased at the dollar store, craft stores like Michaels or online at Express Yourself.  I LOVE the new take on this game because only the people who are interested to book a party will play.

What is your best booking seed game?  Share it with us.

Have a ThirtyOne-derful day!