Is Your Business “Mobile-Friendly”?

My instant response is always “OF COURSE!”.  I mean I have a website for my DS business, right?  I am a walking billboard for my angels and my Thirty One business.  But is that enough to qualify for being “mobile-friendly”?

Whether you are in DS or have your own business website, do you know if it is mobile-friendly?  I don’t mean able to take it on the road but is your website “mobile (phone) friendly”?  Did you know 57% of all US web traffic comes from smartphones and tablets, and it is only growing every day. People are using the internet on desktops and laptops less and less – which means your business needs to keep up.

So, if your website isn’t mobile-friendly, here are some reasons to change it quickly!

#1 – Easy to View on a Small Screen

Take a moment to visit your website on your smartphone. I’ll wait. LOL.

Now, answer these questions:

  • Was it easy to navigate?
  • Was it difficult to scroll sideways to view the entire page?
  • Did it feel cramped with all the information squeezed into a small screen?

I honestly never thought about the difference between how things are viewed on a desktop vs. a smartphone.  Thankfully, my DS company takes care of all of those things.  BUT, as I consider setting up something for “The Angel Connection” this is something I need to consider.  Visitors to your website on a desktop is very different than mobile visitors, so you need to consider it with a responsive website. What does that mean?  The site needs to adapt to the size screen it’s being viewed on. Or maybe you can have a mobile-first site, which is a version of your website with fewer menu options but easy to navigate to key information.

#2 – Simple to Find in Search

I never knew this….. there are different search engine options (SEO) for desktops and mobile-friendly devices.  I had a hard enough time figuring out desktop SEOs.

The key for mobile is 75% of people searching for local businesses will visit the store within one day. So, if your business isn’t set up with local SEO, you’re missing out on business.  Now, if you don’t have a store-front, be sure to let people know where locally they can find you – vendor events, business partners, online only, etc.

People using a mobile search might say “where can I get my comforter dry cleaned?”.  So it’s important to include keyword phrases people would say when using voice search on a mobile device to capture new business.  Google maps tends to prioritize mobile-friendly websites in their search results. This means sites which are easy to navigate on smartphones are at the top of the search results, while those lagging behind would slip farther out of view. Where will your business fall?

#3 – More Sales

This is KEY for those who sell primarily online!  Estimates who by 2021, nearly 72.9% of all e-commerce sales will occur on mobile devices. WOW!!  So, it should be mega simple for mobile visitors to your site to make a purchase without having to go to their computers.

Is your checkout form simple?  It can be rough on the eyes and fingers to see and fill out many tiny fields.  Does you credit card payment system syncs with your traditional website, mobile website, and even payments collected on the go.

#4 – Make Google (and Customers) Happy

Did you know, Google will give preference to websites which have a responsive or mobile-friendly web design?  This is HUGE because you will now have an which is an opportunity to rank higher in the search results.  Don’t you usually grab the first few businesses when you do a search?  Many customers expect businesses to have an easy-to-navigate mobile web experience, so if you deliver, chances are you’ll see more business and referrals.

So, are you panicking?  Ne need to….. It’s not difficult to get a mobile-friendly web design.  If you use a legitimate website designer, they should be well-versed in creating versions of your site for mobile, including SEO.  Are you a more DIY website builder?  They also have tools so you don’t even have to worry about creating a second site which is mobile-friendly.  It will be created automatically as part of your chosen theme.

This is not the future, but is happening right now. If you want to grow your business, you’ve have to make sure it’s easy for people to both find you in mobile search and navigate your site on their mobile devices.

Share your website with us so we can check to see if it is mobile-friendly.

Have a ThirtyOne-derful day!

Do You LOVE What You Do?

Do you know what day it is?  YUP, it is HUMP DAY!  For many, you are DREADING the rest of the work week.  Are you already longing for the weekend?  I LOVE Wednesdays (even Mondays).  The truth is…. I don’t mind going to work.  I am a recovering work-a-holic BUT when you LOVE what you do, it is really work?  I have talked about the struggles I have over the last few months to find what I truly LOVE again.  Living life on life’s terms has  been a struggle and has me rethinking what it is I really LOVE to do.

I saw on a blog a checklist for figuring out if you truly LOVE what you do… so I decided to give it a shot and see what happens.  Why don’t you try it with me?

First upNever a dull day!  Okay, my days have gotten a little dull. MS has caused me to struggle in doing things but on those days when I am focused…. WATCH OUT!  I tend to have so many ideas going through my head, I tire myself out!  LOL!  The ideas are great but I just can’t seem to put them into gear.  Last minute parties – of course.  Last minute fundraiser – wouldn’t miss doing it.  BUT now I have added the love of creating angels.  The joy an angel can bring to someone as they share a story of someone who has passed is something I treasure.  The creativity gets my blood flowing!

Meetings? Love them!   I love leading discussions to help others grow their business.  I do struggle when there are multiple conversations going on at the same time – my brain goes into overload.  I feel like the teacher telling students “only person can talk at a time”. LOL!  So, do I LOVE them? No, but they do get my juices flowing.

Inspiration is around the corner.  Hubby said something the other night “You see the possibility of angels in everything” and it’s true.  I had a friend give me some jewelry pieces to combine and make an angel for her and I’m over the moon excited.  Don’t get me wrong, I still LOVE Thirty One.  I LOVE being around other Thirty One consultants who are smart, confident, funny, giving and dedicated.  They each inspire me in their own way to be better and to reach for the stars.

Work = part of life.  You enjoy life and work. You feel alive and joyful not just at home but also at your desk. When you love your work, it’s a part of your life.  

I think this says it all.

S0 much to explore!  When you love your work, it’s like peeling an onion. There are always more layers to discover and explore. When you hate your work it’s also like peeling an onion – but all you find are more tears.  

Are you discovering or are you shedding tears?

You hardly ever look at the clock.  This is definitely me.  I can get lost in my office working on my blog, crafting angels, creating ideas and planning the future.  You know the saying “time flies when you are having fun” well it does for me!

So what is the result of this check list for YOU?  Do you LOVE what you do or are you just working to pay the bills?  Don’t get me wrong, I do the same thing – I mean, the bill collectors want their money but I enjoy all of it.  I LOVE the combination of my Thirty One business and my angels.  Want to know more about my Thirty One business and how it might be able to change YOUR life, just ask.  Not only do you get paid BUT there are some AWESOME perks.

If you don’t LOVE what you do, maybe it is time for a change.  Life is too short to wait for “it” to come so you can retire and enjoy life.  Why not enjoy it NOW!

Have a ThirtyOne-derful day!

 

I’m The Best!

Okay, I have your attention, right?  You are probably thinking “Who does she think she is?”.  “What makes her the best?”

Although, I have some skills and have received a few awards for my work – I wouldn’t say I am the best.  “Doubtful Debbie” is always lurks in the corner.  Just when I think I have built my confidence up to where it can’t be shaken, she pops her head!  Since MS has entered my life, those inner gremlins seem to come more often.  Add to it, relapse and recovery and those gremlins have a field day.

In direct sales, as in most businesses, self-promotion is important but we need to say it without actually saying it.  I mean, isn’t branding part of the key to growing our business?  Not always an easy task, right?  I am guessing I am not alone since Entrepreneur magazine did an article about it.  Here are some tips:

1. Identify what you’ve done and and what you’re good at.  This has always been difficult for me.  Believe it or not, I didn’t think I was good at anything for many years.  While working in the non-profit world, I was a behind the scenes girl.  The one who let everyone else get the fame and glory.  I got my share of rewards but I never felt like I truly deserved them.  I am learning to share my achievements along with my failures through blogging.

2. Practice your communication.  I LOVE these key phrases to help – “I’m passionate,” and “I did [this]” or “I worked hard [at that].”  When I share about my my passion for Thirty One, people respond.  When I share about my passion for my angels, people respond.  They get interested, share their stories and then usually shop.

3. Tell everybody.   This is definitely hard for me but I am getting better.  I mean if we worked hard and built an AWESOME business – shouldn’t we be able to share it with the world?  I mean when people meet me and they ask what I do, my answer is “I’m a Director with Thirty One Gifts, a blogger and a crafter”.  This starts the conversation rolling and allows me to share my passions with them.

4. Be prepared to prove it.  Don’t just talk about how awesome your product is – make sure you are using it so they can see it.  I had a consultant tell me once , no one took her business seriously. Then I realized she had LOTS of Thirty One bags at HOME!  She never carried one with her.  Now she is a walking billboard and she is getting sales.  I always have product (Thirty One and angels) with me and I include my blog on all of my business cards.

5. Get creative.  For me, sometimes it is tough to get creative.  I offer my customers great service – I try to remember birthdays and key events in their lives so I can celebrate them.  My VIP customer page offers some fun without promoting sales.  I haven’t found an unusual way to promote myself except by blogging so maybe it will catch some attention.

6. Be generous. Promote and encourage others who are doing a good job and offer your help to those who ask for it.  Giving back and making a difference in the life of others is the thing which keeps me going.  From chemo comfort bags to Fight Hunger Campaign to mailing an angel to someone who needs some cheering up.  Helping others is what I like to do.

Are you “THE BEST”?  Brag a little… tell us what you are the best at!

Have a ThirtyOne-derful day!

 

How Do You Define Success?

positive thoughtsIn the dictionary, success is defined as : the fact of getting or achieving wealth, respect, or fame; and the correct or desired result of an attempt.  

I love when someone asks me this question because on any given day, I don’t FEEL successful.  The “no’s” have out numbered the yea’s.  The goals set seem unobtainable.  Satan is having a field day and Doubtful Debbie has crashed the party.

Most days my success is not about the exterior things, it is about the interior changes I am making as I walk the road of recovery.  Don’t get me wrong, all of the “stuff” is great but I find when I get into all of the material aspects, I forget about the interior success I am making in my life. I lose focus and the world begins to spin.  For some, a success journal or gratitude list help them to celebrate keep their success – large and small keeping it in front of them on a daily basis.

Here is a fun tip from Party Plan Divas:

Keeping a success journal  will help to motivate you when Doubtful Debbie comes to call.  Takes only 10-15 minutes a day to write down your achievements and the tasks you’ve accomplished. I bet these 15 minutes a day have the power to transform all your life.  I know you are saying – “When do I have 10 minutes to myself?”. Find them – sitting in the car as they fill your gas tank, waiting to pick the kids up from school or an activity or even in the bathroom.  I know that may sound crazy but for some, that is the ONLY place to get a few minutes of peace and quiet.

By writing down your achievements you will be able to feel the progress. You will see how by small steps you’re moving closer and closer to your goal.  Remember that writing things down makes us accountable and keeps us on track.  Just like tracking your food when dieting – a success journal will help you to eliminate temptation.  A Success Journal will also help you to keep Doubtful Debbie and Negative Nellie from paying an unwelcome visit.  Believe it or not, it will help to simplify your life (that is what they say – but I am not so sure about that).

However you should be aware of three rules of keeping a success journal:

1. Write only what you’ve done.  Don’t write what you still haven’t done and what you still have to do tomorrow.  List only accomplished tasks and achievements.  Keep with the POSITIVE and a voice the NEGATIVE.

2. List even small things.  Everything counts! A phone call, an email blast, or your decision to pass by the chocolate cheesecake.  This could help on so many levels.

3. Make it a daily habit.  Don’t skip days! Even if you’re exhausted make sure you write at least 1-2 sentences in your success journal. Even if the only thing you did that day was think about your goal.  In 30 days you wouldn’t possibly be able to live without it.  Remember that it takes 21-days to make it a habit!

Who has a success journal?  How has it helped you?

Have a ThirtyOne-derful day!

#TBT: YOUR Bag-Holding Technique

I decided to pull out one of my OLD blog posts and update…Today is the LAST day of Thirty One’s Fall/Winter Catalog and any of our favorite products are going away… WHY?  Because the NEW Spring/Summer Catalog starts tomorrow.

Since joining Thirty One I have been carrying a variety of purses.  Some I fell in love with while others were not my cup of tea.  But everyone has a purse style and a way to carry it which tells a lot about them….

Let’s have some fun…Did you ever think that someone can tell what type of person you are by the way you carry your bag?  Which one of these are  YOU?

 

THE SCHLEPPER: You’ve got 2, 3,4 or maybe even 5 bags to worry about so you’ve got a “whatever fits” strategy going on.  You’re fatigued, exhausted and in a rush.  The bags suggest you’re a little spaced out and have a hard time being present.

THE ARM CROOK HOOK: Favorites of paparazzi-chased celebs, this limp-handed style just screams power. You are wearing the bag as if it’s a badge of honor or an award.  You feel as if you’ve got a sense of superiority.

THE HANDS-FREE: The girl who wears a hands-free bag willingly covers up her silhouette and outfit.  It’s useful, but it also shows you’re slightly dorky.  Tends to be a favorite with young women.

THE TWOFER: usually done with a coy smile and a leg cross, the two-handed twofer clutch denotes a shy, defensive person.  This creates a fig leaf position as if you were protecting your goods.  If you find yourself dong this on a date, it’s because you feel weird about where it’s going.

THE BAGUETTE: a recent favorite of street style stars, the baguette style is a scoop-up, on-the-go method.  It’s a utilitarian look and you don’t really care about the bag but rather what’s in it. You are goal oriented.

THE THIRD ARM DRAPE: The move usually involves a bag with a long strap – but instead of crossing it over, you choose to wear it over your shoulder. Since the bag is prone to slipping around, it shows a lack of awareness and says “I don’t have power over my world”

THE ARMPIT VICE: Clutches are hard to hold, but this move keeps your bag in place while leaving your hands free.  There’s an awkwardness about it, and I see if happen a lot with women who are carrying a purse that doesn’t fit her body.

THE BRIEFCASE: There is a certain type of woman who chooses to forgo the shoulder strap for the top handle.  She’s in business mode.  She’s going fas and her bag has a lot of weight – she cars less about her appearance and more about where she’s off to.

THE THUMB-TO-PIT: There is a resin this move’s associated with Carrie from Sex and the City – women in cosmopolitan cities are doing this.  They remember their mamas telling them to protect their bags.  They don’t want to get them pulled off while they are walking.  They are street smart.

So ladies, which one are you?  I  am usually a cross between the “thumb-to-pit”, the “third-arm drape” and the “briefcase” depending on where I am going for the day.  I am not sure I agree with all of these description so please don’t shoot the messenger. The next time you pick up YOUR bag, think about the message you are sending….

Share with us your thoughts… Have a ThirtyOne-derful day!